Improving the image and the reputation of the vocational education and vocational occupations in the public, and at the same time, motivating the young people to build a career in vocational occupations is the objective of the new informative and educational campaign supported by the Embassy of Switzerland in the Republic of North Macedonia, the US Agency for International Development – USAID, the Fund for Innovation and Technology Development and the United Nations Development Program, with support from the International Labor Organization, the Ministry of Labor and Social Policy, the Ministry of Education and Science and the Government of the Republic of North Macedonia.

The Prime Minister of the Republic of North Macedonia, Mr. Zoran Zaev, the Minister of Labor and Social Policy, Ms. Mila Carovska, the Minister of Education and Science, Mr. Arber Ademi, the Ambassador of Switzerland to Republic of North Macedonia, H.E. Sybille Suter Tejada, and the USAID North Macedonia Country Representative, Eric Janowsky, have addressed the event for launch of the campaign for promotion of vocational education and vocational occupations via panel discussions.

The campaign for promotion of vocational education will run from October 2019 to May 2020 and will be implemented through a variety of communication tools, including video messages that will be shared on the traditional media and the social networks.

The web page zanimanja.mk, created with support of the International Labor Organization and the Ministry of Labor and Social Policy, as well as the Facebook profile of the campaign https://www.facebook.com/snajdisesostrucno/ will regularly share information relevant to the appropriate choice of vocational education and vocational occupations.